Check out this “data story” compiled by Goldman Sachs. It tells the story of millennials – everything you need to know about their priorities, including their spending habits.
According to Goldman Sachs:
One of the largest generations in history is about to move into its prime spending years. Millennials are poised to reshape the economy; their unique experiences will change the ways we buy and sell, forcing companies to examine how they do business for decades to come.
“How Millennials Will Change the Economy” is available here.